Opel pay

logo / branding / Process / presentation

Lead Designer on this identity project. My responsibilities were to create a logo pitch for a local start up company called Opel Pay. They are a payment app that focuses on brick and mortar shops in small local towns. Shown below are a few of the logo options we gave our client and a promotional flyer.


option 1: Formal, structured, HIGH-END BUSINESS


OPTION 3: structured opel pay beta


Final Design: non-formAL STREET SIGN WITH PERSPECTIVE

Promotional Flyer